Why Storytelling Is Important in Successful IT Recruitment
We all love good stories. That is why stories told in an attention-grabbing style are so important during the recruitment process as well. Here is how:
- A good story will invite the best candidates to apply – a stale company description of about 20 words will probably not grab too much attention, but a good story told about how your company was founded, what the motivation behind it was, and it will likely inspire more trust and will raise more trust in potential candidates;
- Your story will make sure candidates will remember your company – if you are recruiting in an environment where you get lots of competition, such as a job fair, you will need to stand out and be remembered. Engaging in storytelling while talking to interested candidates is a great way to break the ice as well as to make a strong positive impression and to make candidates want to work for your company;
- A good story can be used by your specialized IT recruitment agency as well – a good story is valuable when a recruiter company handles your recruitment process. Your agency can use your stories to make your company more personable and more attractive.
The post Why Storytelling Is Important in Successful IT Recruitment appeared first on iKadre.
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